DS 7, the new SUV is coming to Italy. Prices from 42,000 euros

The new DS 7 SUV is about to arrive in Italian dealerships. The French brand, in fact, has announced that its car will make its debut within its own DS Store starting next October 14th. Deliveries to the first customers will start towards the end of 2022. The DS 7 SUV is a global model and is produced in Mulhouse (France) for all markets outside of China and in Shenzen for the Chinese market.

As the moment of launch on the Italian market approaches, DS has provided some more details on the set-ups in which this model will be offered.


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The DS 7 had been presented in June like restyling of the DS 7 CROSSBACK. In addition to the name change, several changes were introduced regarding the design. For example, we find a new grille, a redesigned bumper and above all the new “DS PIXEL LED VISION 3.0” LED headlights that offer better visibility. News that also concern technology with the introduction of the new infotainment system DS IRIS SYSTEM with 12-inch screen.

The new SUV is offered with three Plug-in engines and a diesel unit. Starting from the diesel engine, we have the BlueHDi 130 Diesel engine combined with the 8-speed automatic transmission. Coming to the Plug-in versions, the DS 7 E-TENSE 225 has a powertrain featuring a 180hp PureTech petrol engine combined with a 110hp electric powertrain. The total power is 225 hp.

Then there are the DS 7 E-TENSE 4×4 300 and DS 7 E-TENSE 4×4 360 versions which can count on a 200 HP PureTech petrol engine with two 110 and 112 HP electric motors, one per axle. Altogether, there are 300 hp and 360 hp available. The traction, for both models, is integral.

All PHEV variants have one 14.2 kWh battery able to offer a range in electric only up to 65 km (WLTP).


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The range of the new DS 7 offers five trim levels with distinct lines: BASTILLE BUSINESS, RIVOLI and OPÉRA on one side, PERFORMANCE LINE and PERFORMANCE LINE + on the other. At launch, theLimited Edition LA PREMIÈRE available only in the E-TENSE 4×4 360 version.

The Bastille Business setting introduces an interior in Peruzzi fabric, with finishes in DS Mistral canvas. In this configuration, the DS 7 features numerous safety features, including cruise control and a speed limiter with lane keeping assistance, blind spot monitoring and camera-controlled active safety braking. Also standard are automatic headlights and automatic front wipers. The DS ACTIVE SCAN SUSPENSION system and the infotainment system DS IRIS SYSTEM are also standard on the E-TENSE versions, regardless of the engine.

The Rivoli version is recognized for its particularly refined interiors which are characterized by the presence of the Basalt Black color and for the padded upholstery with stitching combined with the Claudia leather upholstery. As standard, among other things, we find the DS ACTIVE SCAN SUSPENSION with controlled damping (on the E-TENSE versions), the infotainment system DS IRIS SYSTEM, the new DS PIXEL LED VISION 3.0 headlightscamera and radar-controlled active safety braking, front and rear parking sensors with reversing camera and dual-zone automatic climate control.

The Opera trim level is the top of the range of the new DS 7 and is characterized by the utmost refinement with Nappa leather which is also used for the door panels, the dashboard and the center console. The DS ACTIVE SCAN SUSPENSION (on the E-TENSE versions), the ADAS “DS DRIVE ASSIST” packagethe infotainment system DS IRIS SYSTEM, the new DS PIXEL LED VISION 3. 0 headlights, the active safety braking controlled by camera and radar, the front and rear parking sensors with reversing camera, the heated front seats, massage and electric rear bench, extended dual-zone automatic climate control with rear seat control panel and allergen filter, heated windscreen, electric sunroof and laminated acoustic side windows.

In the PERFORMANCE LINE and PERFORMANCE LINE + versions, the new SUV features Alcantara Deep Black upholstery on the seats, door panels, dashboard and center console. The steering wheel is covered in perforated leather with Gold and Carmine stitching. In addition to the equipment available across the range, PERFORMANCE LINE adds a rear center armrest, aluminum pedals and footrest, Carmine rims and a special DS badge on the hood. The PERFORMANCE LINE + version instead adds the new DS PIXEL LED VISION 3.0, reversing camera, electric front seats and a Black Pack which includes DS WINGSwindow edges, roof bars, grille and badges in black.

Finally, we have the special launch version DS 7 E-TENSE 360 LA PREMIÈRE which sports a new Gloss Black front bumper blade, black logos and specific badges that match the Gloss Black exterior finishes of the DS WINGS, grille, window strips and roof bars. The interiors are available in Basalt Black and Pearl Gray. Two charging cables (type 2 and type 3) are standard. Six body colors are offered: Premiere Gray, Sapphire Blue, Pearl White, Pearl Black, Platinum Gray and Crystal Gray.

Prices chapterit starts from 42,000 euros for the DS 7 BASTILLE BlueHDi 130 version.

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DS 7, the new SUV is coming to Italy. Prices from 42,000 euros

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